The North American Online Gambling Market Projections


By TheNuts - Jul 01, 2025

online gambling
The North American Online Gambling Market Projections


The North American online gambling business is rapidly expanding, with a projected value of $32.95 billion by 2030, which is great news for our top sports betting sites. The anticipated growth rate is based on an assumed 12.2% compound annual growth rate (CAGR) from 2025 to 2030, which is driven by a shift in consumer preferences toward online gaming.

The widespread availability and accessibility of online poker rooms, the greatest sportsbooks, and the best real money online casinos make online gambling appear ubiquitous. This seeks to increase the number of users and broaden their demographics.

One of the most powerful drivers of this expansion is the incorporation of financial technologies into the online casino ecosystem. Cryptocurrencies and digital wallets have enhanced the simplicity with which players can deposit and withdraw funds, as well as the security of payments in transactions.

Furthermore, blockchain platforms have begun to fulfill their purpose of boosting operational transparency and reducing fraud. Despite such technological advancements, regulatory constraints and adoption issues associated with digital currencies continue to be a bottleneck.

The market mix also reveals some of the major trends. Esports betting and live dealer casino games are two rapidly growing verticals that provide engaging and dynamic experiences for tech-savvy players.

Simultaneously, sustainable gaming models are becoming more integrated as operators respond to calls for ethical gaming environments. The sports betting market segment dominated in 2024, accounting for more than 49% of total income as betting legalization spread across the United States.

Despite the rise of sports betting applications, desktop platforms held the highest market share in 2024 because dedicated players had been using them for a long time.

State tax rises reshape internet gambling.

With the expansion of North America's online gaming business, states are rethinking their economic strategies, particularly with the introduction of internet gambling taxes. Illinois and New Jersey have been at the vanguard of recent legislative activity to enhance state revenue, albeit with varying degrees of pushback from industry.

Illinois lawmakers adopted a $55.2 billion budget for fiscal year 2025 on May 31. The budget includes a disputed per-bet tax scheme for online sports betting, which marks a significant divergence from prior models.

According to the new regulation, sportsbooks would receive $0.25 for the first 20 million internet wagers they accept in a year. For wagers accepted in amounts greater than that amount, the charge increases to $0.50 per wager.

The tiered system will produce an additional $36 million per year for the state, but operators have questioned its long-term viability.

New Jersey likewise tried to increase its tax revenue from gambling, albeit cautiously. Governor Phil Murphy proposed a 25% tax on online sportsbook and casino income, but lawmakers approved 19.75% instead.

This new fee marks a big increase from the current 13% for internet sports betting and 15% for internet gaming. The New Jersey Legislature must act by July 1 to enact the updated budget, which implies that financial difficulties are becoming more linked with allowing online gambling.

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